Last updated: September 7, 2026
Onyx Shield Fitness respects your privacy and is committed to handling personal information responsibly. This Privacy Policy explains how we collect, use, disclose and protect information through our website, coaching application process and coaching services.
INFORMATION WE COLLECT
We may collect information that you provide directly, including:
• Your name, email address and phone number
• Your fitness goals, current routine, challenges and coaching preferences
• Information you provide through applications, messages, check-ins and consultations
• Training progress, measurements, photographs or other information you choose to provide while receiving coaching
• Information needed to manage your coaching account and services
Our website and service providers may also collect limited technical information, such as your device type, browser, IP address and website activity through cookies or similar technologies.
HOW WE USE YOUR INFORMATION
We may use your information to:
• Review your coaching application
• Contact you about your application or services
• Recommend an appropriate coaching option
• Create and deliver personalized training and coaching
• Track progress and adjust your program
• Provide accountability, nutrition education and lifestyle guidance within our professional scope
• Manage client accounts, payments and records
• Improve our website, services and client experience
• Meet legal, regulatory and safety requirements
We will not use your personal information for unrelated purposes without obtaining additional consent where required.
CONSENT
By submitting information through our website or participating in our coaching services, you consent to its collection, use and disclosure for the purposes described in this policy.
You may withdraw your consent, subject to legal or contractual restrictions. Withdrawing consent may limit our ability to provide certain services.
HOW WE SHARE INFORMATION
Onyx Shield Fitness does not sell or rent personal information.
Information may be shared only when reasonably necessary with service providers that help us operate the business, including:
• GoDaddy, which hosts the website and application form
• Everfit, which supports coaching delivery, client communication and program management
• Payment-processing providers used to process coaching purchases
• Other technology, accounting or professional service providers
• Government, regulatory or law-enforcement authorities when required by law
Payment details are processed through third-party payment providers. Onyx Shield Fitness does not directly collect or store complete payment-card information through the website application form.
Some service providers may process or store information outside Alberta or Canada. When this occurs, information may be subject to the laws of the jurisdiction where it is processed.
COOKIES AND WEBSITE TRACKING
Our website may use cookies and similar technologies for essential website functions, security, analytics and performance. Where available, visitors can manage non-essential tracking through the website’s cookie preferences.
SECURITY
We use reasonable administrative, technical and physical safeguards appropriate to the sensitivity of the information. However, no online transmission or storage system can be guaranteed to be completely secure.
RETENTION
We retain personal information only for as long as reasonably necessary to provide services, manage business and legal records, resolve disputes and meet applicable requirements. Information that is no longer required will be securely deleted, destroyed or anonymized where appropriate.
YOUR PRIVACY RIGHTS
You may request access to your personal information, ask for corrections or withdraw consent where permitted. You may also ask questions about how your information is handled or request deletion where applicable.
MINORS
If coaching services are provided to a minor, consent from a parent or legal guardian may be required before personal information is collected or coaching begins.
CHANGES TO THIS POLICY
This policy may be updated when our services, practices or legal obligations change. The latest version will be posted on this page with its updated date.
CONTACT
For privacy questions or requests, contact:
Privacy Officer
Onyx Shield Fitness
Calgary, Alberta, Canada
Carlsons.fitness@gmail.com